Creative Director of a recent NikeWomen campaign, FKA Twigs, has combined efforts with Oneohtrix Point Never to deliver a new track accompanying the Nike ad.
The athlete-studded ad has been created for NikeWomen’s Zonal Strength Tights and the ad is titled “do you believe in more?”.
The track for the ad is titled “Trust in Me” and the singer explained why the two was merged, in this statement:
I made the song in the campaign film, “Trust In Me,” before I got approached about this project. I realized it would be perfect, because the lyrics say, “Put your trust in me.” In a way, we’re asking people to look at me and the other amazing athletes in the video and trust the way we are. We’ve worked hard to perfect our crafts and create our own destinies, and we’re feeling good in our bodies.
Watch the 2-minute ad, here.